Having come from a successful 18 year career in corporate companies in the UK & Ireland, the universe provided Brian with an unforeseen opportunity. In 2003 Brian was the Business Director for Nortel Networks when the share price dropped from $80 to 70 cent overnight, this was the catalyst that saw Brian establish his company Peak Potential, a company dedicated to helping individuals and companies achieve more through mental toughness and resilience.

Brian has attained the highest level qualifications in the science of achievement, quantum thinking and neuro science. He has studied and being taught by the worlds experts in their respective fields, Anthony Robbins, T. Harv Eker, Brian Tracy, Jack Canfield etc to name a few.

In 2003, following an amazing life changing experience at a Tony Robbins firewalk event in the UK, Brian decided to bring this experience to Ireland and beyond and qualified as a firewalking instructor with same organisation that taught Tony Robbins & T. Harv Eker.

Ten years on, Brian has personally firewalked over 500 times, in the USA, Spain, Sweden, UK and Ireland and has taught almost 100 firewalking instructors how to firewalk using the safe, safer, safest methods taught by the Firewalking Institute of Research and Education.